THE URGENCY OF HALAL INDUSTRY LITERATURE FOR FOOD MSMES

Main Article Content

Moch Khoirul Anwar Ahmad Ajib Ridlwan Ahmad Yasin Anis Setyowati Fatkhan Fatkhan

Abstract

Bank Indonesia's 2020 report on the Islamic economic literacy index in Indonesia, which is also related to the halal industry, reached 16%. This figure is still far from the ideal literacy index of 75%. The data shows that literacy regarding the halal industry in Indonesia is still low. This study aims to reveal the urgency of halal industry literacy for Food MSMEs in East Java to increase the competitiveness of MSMEs in the global market. This article is included in the category of library research, whose research focus will be directed at various kinds of literature that discuss the urgency of halal industrial literacy for MSMEs. Furthermore, the data is analyzed using Content Analysis to identify the specific characteristics of the message or data that has been collected. The results of this study indicate that the urgency of halal industry literacy for food MSMEs includes the realization of halal awareness in the community, providing satisfaction to customers, as capital to face competition, and as a form of MSME efforts to follow applicable legal rules.

Article Details

How to Cite
ANWAR, Moch Khoirul et al. THE URGENCY OF HALAL INDUSTRY LITERATURE FOR FOOD MSMES. Proceedings of the International Conference of Islamic Economics and Business (ICONIES), [S.l.], v. 8, n. 1, p. 495-502, sep. 2022. ISSN 2541-3333. Available at: <http://conferences.uin-malang.ac.id/index.php/iconies/article/view/1672>. Date accessed: 27 may 2024.
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