Vania, A., and A. Z. Ni’amus Sya’ban. “INFLUENCER AND EVENT MARKETING: PURCHASING VIRTUAL ITEMS AT GAMER’S ‘MOBILE LEGEND’”. Proceedings of the International Conference of Islamic Economics and Business (ICONIES), Vol. 9, no. 1, Aug. 2023, pp. 677-90, https://conferences.uin-malang.ac.id/index.php/iconies/article/view/2310.