TOURISM AREA DEVELOPMENT STRATEGY TO IMPROVE COMMUNITY WELFARE
Abstract
This study aims to: 1) determine the objective conditions of the Blue bay tourism area, 2) analyze the strategy of developing Blue bay tourism in Banyuwangi Regency, 3). How is the economic potential generated in the development of the blue bay tourist area. The analytical technique used in this research is descriptive qualitative. The results of the study 1) the blue bay tourism area is an unspoiled marine tourism with the advantage of being able to enjoy marine tourism such as diving, snorkeling, etc. 2). The SWOT analysis technique shows that the IFAS position index is +0.719 and the EFAS position index is +0.641. This shows that the SWOT diagram is in Quadrant I, namely an aggressive strategy, this means that the strategy used in the development of blue bay tourism is to use strength as the basis of excellence (S) with support from opportunities (O) in its future development. 3) With the development of this tourist area, it can create community income either directly (fixed rental income) or indirectly such as homestays, providing food for tourists, stalls and others.
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Aulia, B., Aliyah, I., & Sugiarti, R. (2019). Analiisi Permintaan dan Penawaran Wisata Kraton Kasunan Surakarta. Journal Cakra Wisata, 20(2), 48–60. https://jurnal.uns.ac.id/cakra-wisata/article/download/34108/22452
Borhan, N., & Arsad, Z. (2016). Determining factors affecting tourism demand for Malaysia using ARDL modeling: A case of Europe countries. AIP Conference Proceedings, 1782(April). https://doi.org/10.1063/1.4966095
Bozkurt, K., Armutçuoğlu Tekin, H., & Can Ergün, Z. (2021). An investigation of demand and exchange rate shocks in the tourism sector. Applied Economic Analysis, 29(86), 171–188. https://doi.org/10.1108/AEA-05-2020-0051
Chen, Y., Schuckert, M., Song, H., & Chon, K. (2016). Why Can Package Tours Hurt Tourists? Evidence from China’s Tourism Demand in Hong Kong. Journal of Travel Research, 55(4), 427–439. https://doi.org/10.1177/0047287515612597
Devy, H. A. (2017). Pengembangan Obyek Dan Daya Tarik Wisata Alam Sebagai Daerah Tujuan Wisata Di Kabupaten Karanganyar. Jurnal Sosiologi DILEMA, 32(1), 34–44.
Eluwole, K. K., Banga, C., Lasisi, T. T., Ozturen, A., & Kiliç, H. (2022). Understanding residents’ empowerment and community attachment in festival tourism: The case of Victoria Falls. Journal of Destination Marketing and Management, 23(March 2021), 100674. https://doi.org/10.1016/j.jdmm.2021.100674
Gunn, C., A. (1994). Tourism Planning: Basic, Concepts, Cases (Third Edit). Taylor & Francis.
Handayani, E., Dedi, M., Promosi, P., Bahari, W., Kualitas Pelayanan, D., Peningkatan, T., Kunjungan, J., Di Pelabuhan, W., Banyuwangi, M., Tinggi, S., Komputer, I., & Banyuwangi, P. (2017). Pengaruh Promosi Wisata Bahari Dan Kualitas Pelayanan Terhadap Peningkatan Jumlah Kunjungan Wisatawan Di Pelabuhan Muncar Banyuwangi. Jurnal Wira Ekonomi Mikroskil, 7(2), 2. https://mikroskil.ac.id/ejurnal/index.php/jwem/article/view/494
Karimah, S., & Hastuti, H. (2019). THE DEVELOPMENT STRATEGY OF LAKE KELIMUTU TOURIST ATTRACTION IN ENDE REGENCY. Geosfera Indonesia, 4(2). https://doi.org/10.19184/geosi.v4i2.9222
Kurgun, H., Kurgun, O. A., & Aktaş, E. (2018). What does Web 4.0 Promise for Tourism Ecosystem? A Qualitative Research on Tourism Ecosystem Stakeholders’ Awareness. Journal of Tourism and Hospitality Management, 6(1), 55–65. https://doi.org/10.15640/jthm.v6n1a6
Lewis, G. K., Hardy, A., Wells, M. P., & Kerslake, F. L. (2021). Using mobile technology to track wine tourists. Annals of Tourism Research Empirical Insights, 2(2), 100022. https://doi.org/10.1016/j.annale.2021.100022
Mukaffi, Z. (2020). Kebijakan Ecotourism Concept Dan Kontribusinya Bagi Perekonomian Kabupaten Banyuwangi. E-Jurnal Binawakya, 14(10), 3275–3281.
Mukhsin, D. (2015). Strategi Pengembangan Kawasan Pariwisata Gunung Galunggung (Studi Kasus Kecamatan Sukaratu Kabupaten Tasikmalaya). Jurnal Perencanaa Wilayah Dan Kota, 14(1), 1–11. https://media.neliti.com/media/publications/124469-ID-strategi-pengembangan-kawasan-pariwisata.pdf
Noor, J. (2011). Metodologi Penelitian: Skripsi, Tesis, Disertasi, dan Karya Ilmiah. Jakarta: Kencana.
Osin, R. F., Rizky, I., Kusuma, W., & Suryawati, D. A. (2019). Strategi Pengembangan Objek Wisata Kampung Tradisional Bena Kabupaten Ngada-Flores Nusa Tenggara Timur ( Ntt ). 14(1), 60–65.
Putkaradze, M. & K. S. (2018). Tourism Industry’s Influence on Recreational Zone’s Ecological Condition in the Seaside of Adjaria. Journal of Tourism and Hospitality Management, 6(1), 25–32.
Qodriyatun, S. N. (2019). Implementasi Kebijakan Pengembangan Pariwisata Berkelanjutan di Karimunjawa. Aspirasi: Jurnal Masalah-Masalah Sosial, 9(2), 240–259. https://doi.org/10.46807/aspirasi.v9i2.1110
Rangkuti, F. (2009). Analisis SWOT Teknik Membedah Kasus Bisnis (Edisi Keen). PT. Gramedia Pustaka Utama, Jakarta.
Risqiani, A. (2020). Analisis Kesesuaian Permintaan Wisata Dan Penawaran Objek Wisata Di Taman Nasional Kepulauan Seribu (Kasus Di Pulau Pramuka), Jakarta. Saintek Perikanan : Indonesian Journal of Fisheries Science and Technology, 16(1), 72–78. https://ejournal.undip.ac.id/index.php/saintek/article/view/23948
Satria, D., & Maharani Wibowo, J. (2021). Peran Klaster Pariwisata Terhadap Ekonomi Kreatif Kabupaten Banyuwangi Di Era Industri 4.0. Jurnal Kepariwisataan Indonesia: Jurnal Penelitian Dan Pengembangan Kepariwisataan Indonesia, 15(2), 134–147. https://doi.org/10.47608/jki.v15i22021.134-147
Wicaksono, M. I., Sunarto, S., & Handayani, I. G. A. K. R. (2019). Potensi Pulau Giligenting Sebagai Kawasan Ekowisata Di Sumenep Jawa Timur. Jurnal Pariwisata, 6(2), 101–107. https://doi.org/10.31311/par.v6i2.4587
Yoeti, H., O., A. (1996). Perencanaan dan Pengembangan Pariwisata. P.T Pradnya Paramaita.
Zhang, H., Jiang, Z., Gao, W., & Yang, C. (2022). Time-varying impact of economic policy uncertainty and geopolitical risk on tourist arrivals: Evidence from a developing country. Tourism Management Perspectives, 41(November 2021), 100928. https://doi.org/10.1016/j.tmp.2021.100928
Published
2024-09-27
How to Cite
MUKAFFI, Zaim; ROZI, Choirul.
TOURISM AREA DEVELOPMENT STRATEGY TO IMPROVE COMMUNITY WELFARE.
Proceedings of the International Conference of Islamic Economics and Business (ICONIES), [S.l.], v. 10, n. 1, p. 1233-1240, sep. 2024.
ISSN 2541-3333.
Available at: <https://conferences.uin-malang.ac.id/index.php/iconies/article/view/3010>. Date accessed: 03 feb. 2026.
Section
Articles
This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.
